Friday, May 29, 2020

3 Snack-Size Twitter Tips to Bolster Your Career

3 Snack-Size Twitter Tips to Bolster Your Career By Jacqui Barrett-PoindexterAdvice abounds on how to use social media to advance your career and  job search. Beyond reading the volumes of great books, breaking down advice into manageable bites is a smart way to venture into the often-rough social networking waters. Also, choosing one site and really getting your feet wet is helpful to prevent social media overwhelm and scattershot behavior. The following are three snack-size tips to help you get started using the niche-networking site, Twitter.Tip No. 1: Create a Twitter handle that articulates your value. This may simply mean using your name, particularly if your personal brand and unique value are highly connected to your name. So, @JaneDDoe may just be the perfect draw to brand you. However, if your brand is better exuded through a descriptive representation of what you do, whom you serve, how you serve, and so forth, then consider drawing a visual word picture. The challenge: Creating this handle to  represent your brand  in j ust a 15-character limit. But you can meet that challenge. It just takes thought and brainstorming.Check out these eight examples of personally branded, value-focused and/or descriptive Twitter handles to get your juices flowing:1. Showing your unique value: @WorkIntegrity (A career transition consultant with integrity)2. Showing what you do: @bizshrink (A leadership psychologist who grows psychologically savvy leaders)3. Describing how you help others: @AuntieStress (She undresses your stress by getting to the heart of the cause)4. Using your name brand: @lizadonnelly (A New York-based cartoonist and writer)5. Creating a hybrid handle: @RedBaronUSA (A turnaround management and growth strategy expert who uses a company name, RedBaron, and first name, Baron, in the handle)6. Describing what you do while concurrently using your company name: @Brainzooming (Strategy, innovation, creativity, and social media ideas)7. Incorporating your name brand plus credential (niche area of focus): @ tracystewartcpa (A CPA PFS CFF CFP CDFA, collaborative neutral financial advisor)8. Emphasizing your personal brand tagline: @ValueIntoWords (A certified master resume writer translating value into words. @Glassdoor career and workplace expert)To read the rest of my U.S. News, On Careers post, please visit: 3 Bite-Size Tips for Using Twitter in a Job Search.~~~Image via eldh on Flickr

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.